About the Event
An average person sees around 3000 advertisements every day. In this digital world, people spend most of their time browsing the internet & a digital ad gains more attention than all other advertisements. More than 75% of the world’s population uses the internet every day.
Bill Gates once said, “If your business is not on the internet, then your business will be out of business.” This is a true story. To have a successful business or to make a career in this successful industry, you need to gain a lot of experience & Knowledge.
That’s why we’re here offering you the Best Digital Marketing Workshop. In this workshop, you will learn almost all the important aspects of Digital Marketing & have Hands-on experience in online marketing.
Grab this amazing opportunity. Enroll in this Two-day Workshop on Digital Marketing & explore a new career or develop your business.
8 Modules in 1
- Digital Marketing Introduction
- Digital Marketing Vs Traditional Marketing
- Why Digital Marketing is Important?
- Digital Customer Journey
- Types of Digital Marketing
- How to buy domain & host your own website?
- Creating A Simple Website using WordPress
- Introduction To Search Engine Optimization
- Ranking Factors for Search Engines
- Types of SEO
- Indexing & Crawling
- On Page Optimization
- OFF page Optimization
- What is Google my Business?
- How to Create a Local Listing in Search Engine?
- Steps to verify the listing
- Things to Check in Google My business dashboard
- Google Reviews
- Case Study
- What is Google Search Console?
- Adding site and verification
- Submitting Sitemaps & Indexing
- Search queries analysis & External Links report
- Crawls stats and Errors
- How to Set Up Google Analytics & Install the Tracking Code On Your Website
- What is Google Analytics & How it works
- How to Analyze Real-Time Reports
- How to Analyze Audience Reports
- How to Analyze Acquisition Reports
- How to Analyze Traffic Sources Reports
- How to Analyze Behavior Reports?
- Visitors & Demographics
- How to Set Up Goals in Google Analytics
- How to Set Up Ecommerce Tracking in Google Analytics
- What is Search Engine Marketing?
- Google Adwords Overview
- How to setup a google adwords account
- Types of Ads
- Google Ad words Targeting, Placement & Bidding
- Ad words Tools
- Creating a new text ad – Google adwords
- Importance of Social Media Marketing
- Trending Social Media Platforms
- Facebook & Instagram Overview
- Page Vs Profile Vs Group
- How to Create a Perfect Facebook Page For Business
- How to Organically increase Page followers & Post Engagement
- How to create a beautiful Facebook post using Canva
- Facebook & Instagram Advertising And its types
- Creating Facebook & Instagram Post engagement ads
- Twitter Overview
- Creating Strong Profiles On Twitter
- Followers, ReTweets, Clicks, HashTags
- LinkedIn, Pinterest, Quora, Tiktok Overview
- What Is Email Marketing?
- Best Email Marketing tools
- How to Integrate MailChimp with WordPress
- How to Track Email Sign Ups with Google Analytics
- How to Turn Your Homepage Into a Landing Page
- How to Create an Email Campaign in Mailchimp
- Email Analytics 5 Metrics to Track